Senior Retail Creative Designer

Job title: Senior Retail Creative Designer

Company: Farmers Trading Company


Job description:

• Well-Established, Reputable Fashion Retailer!
• Attractive remuneration package

Would you like to be a part of our unique fully inhouse Creative and Design studio? You’ll be generating ‘on trend’ New Season and other marketing campaigns from concept and design, through to production. Including working with the production team to art direct photography and TVC content. If you love Fashion and are talented in campaign concepting, including Brand TVC and can bring ideas to life visually you’ll be instrumental in producing high quality, on brand marketing campaigns.Farmers are a New Zealand Retail Icon and continue to evolve to now be the destination fashion store of choice for New Zealanders. The Creative / Design and production team produce all Farmers marketing inhouse. We are a Mac studio and have an enviable photography studio. Behind the scenes, we have many dedicated individuals who bring together best practice processes and systems to ensure our ongoing commitment to the New Zealand market.…And that’s where you come in!Key responsibilities, but not limited to:

• Conceptualize campaign ideas, campaign line and rationale
• Design campaign theme, visualize overarching campaign look and feel whilst integrating cohesive campaign approach and language across all Farmers departments and channels from In-store through to media channels.
• Conceptualize Brand TVC storyboards, including tone of voice, and visual execution.
• Meet marketing brief and strategic direction whilst delivering a concept that connect to Farmers customers.

• Confidently present ideas and designs. Use referencing and/or mood boards to support ideas and designs as required.
• Receive feedback, discuss and revise concept, design or project deliverables to meet feedback or specific requirements
• Collaborate with peers and teams e.g. Studio, VM, brand and event and provide feedback.
• Ability to lead, manage and inspire
• Photographic art direction – Design and development of photographic direction.
• Produce technically correct artwork
• Liaise with internal business departments as required to obtain all assets, analyse and understand the direction to then develop, refine and roll-out other collateral through multi-channels to agreed brand tonality. Maintain strategy, design and business needs.

The Successful Applicant:You will need to be able to demonstrate the following key skills and experience:

• Experience working as an Art Director with a background working in advertising agencies. Evidence of broad strategic thinking
• Degree in Design, Communications, Visual Arts or relevant field
• Proven TVC experience and in-depth understanding of TVC story board creation and the TVC production process from end to end
• 12-15 years’ experience in Retail Art direction / design
• Sound and extensive experience in Adobe Creative Suite – highly skilled in InDesign
• Excellent communication skills, collaborative, inspiring and unflappable

Please contact Zubair Mohammed – Recruitment Manager for a confidential chat on 0273120942

Expected salary:

Location: New Zealand

Job date: Thu, 13 Feb 2025 05:56:59 GMT

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