Senior Manager Loyalty and Retention Management

Job title: Senior Manager Loyalty and Retention Management

Company: Omantel


Job description: Job Description:Role Purpose:Identifying, attracting, and retaining loyal customers which involves creating comprehensive loyalty programs that provides incentives, rewards, and personalized experience that build strong emotional connection with customers.Position InformationTitle: Senior Manager Loyalty & Retention Management

  • Unit: Consumer
  • Division: Loyalty & Retention Management
  • Location: Muscat
  • Grade: L2
  • Line Manager: General Manager Customer Lifecycle Management
  • Minimum role requirements:
  • Bachelor’s degree in relevant discipline
  • 8 years of relevant experience with at least 3 years in a management position

Key Accountabilities

  • Build and execute customer loyalty and retention strategies that align with overall business goals
  • Develop an understanding of customer needs and preferences by collecting and analyzing customer data from various sources
  • Create a targeted customer loyalty program that provides incentives and rewards that resonate with customers such as discounts, free shipping, exclusive promotions, and personalized offers
  • Collaborate with CVM to personalize experience by tailoring offers and rewards based on customer preferences and behavior
  • Monitor customer retention rates, track program participation, and evaluate the return on investment
  • Measure and evaluate program effectiveness to ensure it is driving the desired behaviors and results
  • Develop consistent messaging and create opportunities for two-way communication with customers
  • Monitor customer satisfaction levels and develop initiatives to improve customer experience levels
  • Evaluate effectiveness of loyalty programs and implement improvements to the program to better serve the interests of the customers
  • Conduct market research and analyze feedback
  • Collaborate with other departments to design products and services that meet the needs of specific customers
  • Develop the section’s SLAs to ensure seamless and timely delivery of services

Expected salary:

Location: Muscat

Job date: Tue, 29 Apr 2025 03:45:18 GMT

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