(Senior) Customer Analytics & Data Science Manager (MIS & Modeling)

Job title: (Senior) Customer Analytics & Data Science Manager (MIS & Modeling)

Company: Bank of China


Job description: Join Bank of China (Hong Kong)Be a dynamic member of our teamWe commit to excellence and professionalismWe value peopleWe offer challenging and rewarding careers that will further your personal development.For other vacancies, please visit our website at http://www.bochk.comJob No.: 499477
Employment Type: Full time
Departments: Personal Banking and Wealth Management Department
Job Functions: Business Development, Strategic Planning, Information Technology, FinTechResponsibilities:

• Perform customer segmentation and profile analysis through advanced statistical modeling / data mining / AI & ML technologies to provide insight for segment strategy and identify business opportunities
• Develop and enhance propensity / predictive models to support CRM strategies related to change of customer behavior or specific event trigger, eg. customer acquisition, upgrade and retention
• Compile MIS reports and conduct analysis across customer, product and channel perspectives to identify potential customer and deliver actionable insights and recommendations to business units for developing portfolio and product strategy
• Assist business units in applying propensity / predictive model and customer segmentation model in marketing campaign to drive business performance, evaluate and enhance model effectiveness to improve campaign efficiency
• Develop and enhance MIS report automation to help improve campaign efficiency

Requirements:

• Degree or above with major in quantitative, numerical science or related discipline
• 3+ years’ experience relating to data analytics or modeling, at least 1 years of which at managerial level
• Proficiency in SAS, Python, R or similar analytically oriented programming languages, experience in model development covering segmentation, acquisition, attrition, cross-selling and related applications
• Experience in Banking, Financial Services or FinTech industry preferred
• A mature self-starter with strong drive, motivation, committed with good business sense and strong understanding of the personal banking market
• Excellent interpersonal and communication skills with excellent written and spoken English and Chinese, knowledge of Mandarin would be a definite advantage
• Candidate with more experience will be consider as Senior Customer Analytics & Data Science Manager

We offer competitive remuneration package and comprehensive fringe benefits including medical and life insurance, and different types of allowances to the right candidates. For details, please visit our website http://www.bochk.comTo apply: https://careers.pageuppeople.com/798/cw/en/job/499477/senior-customer-analytics-data-science-manager-mis-modeling=11232Data collected would be used for recruitment purposes only. Applicants who do not hear from us within 8 weeks may consider their application unsuccessful and their data will be destroyed within 24 months of receipt.

Expected salary:

Location: Hong Kong

Job date: Thu, 13 Feb 2025 08:29:18 GMT

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