Job title: Sales / BD Manager – International Market, 50-80K, Premium Consumer Goods
Company: Manpower
Job description: My Client is an internationally renowned consumer goods company specializing in the premium market, dedicated to expanding its global presence through exceptional products and brand value. We are seeking a passionate and experienced Sales Manager – International Market to join our Hong Kong team, driving success in retail and distribution channels across international markets.Why Join Us?Lead international market expansion, targeting Asia-Pacific and Western marketsCollaborate with top-tier clients to drive premium brand sales growthStrategize brand campaigns and market initiatives to enhance global influenceJob OverviewAs the Sales Manager – International Market, you will be based in Hong Kong, overseeing sales growth, brand promotion, and client management in designated international markets (Japan, Korea, Singapore, Malaysia, Myanmar, France, USA, excluding travel retail). You will collaborate with premium retailers, distributors, and key clients to enhance market share, develop new business opportunities, and uphold the brand’s premium positioning.Key ResponsibilitiesMarket Development & Channel Management
Develop and manage retail and distribution partners across key markets, negotiating strategic partnerships to increase brand exposure and market share.Sales Strategy & Target Management
Formulate and execute annual and quarterly sales plans, allocate targets to key partners across premium retail, fine dining, and e-commerce channels, and monitor performance to ensure alignment with revenue goals.High-Value Client Relationship Management
Establish and maintain long-term relationships with high-value clients including premium retailers, global distributors, and luxury hospitality groups, ensuring optimal product visibility and promotional impact.Contract Negotiation & Pricing/Promotion Strategy
Lead contract negotiations with distributors and retail partners. Design pricing structures and promotional activities that balance brand positioning with profitability.Premium Retail & Hospitality Channel Promotion
Collaborate with high-end department stores, boutiques, luxury hotels, and fine dining venues to secure core placements, wine list features, and exclusive events that elevate the brand’s prestige.E-Commerce & Private Channel Development
Partner with top e-commerce platforms to drive data-driven campaigns targeting premium consumers. Expand into private channels such as elite clubs and corporate networks for gifting or exclusive event opportunities.Brand Marketing & Visibility
Plan and execute brand marketing initiatives to communicate brand value. Ensure product displays and promotional activities align with premium standards and market expectations.Market Analysis & Strategic Insights
Collect and analyze market trends, competitor activity, and consumer preferences. Deliver actionable reports to support business and marketing strategies.Cross-Functional Collaboration & Regulatory Compliance
Coordinate with marketing, logistics, and finance teams to plan and execute market-specific activities. Ensure operational efficiency while maintaining compliance with import/export, tax, and local regulatory standards.RequirementsEducation: Bachelor’s degree in Business, Marketing, or related fieldsExperience:8-12 years in premium consumer goods or retail sales, with 4-6 years in a managerial role.Strong knowledge of retail or distribution channels in Asia Pacific, Europe & US with proven market development and client management experience.Demonstrated success in sales management, account management, or business development, ideally in premium consumer goods.Focusing on traditional retail and distribution channels.Skills:Exceptional ability to develop and execute sales plans, with strong data analysis and KPI monitoring.Superior negotiation and account management skills, experienced with international retailers and distributors.Proficient in market analysis, delivering consumer and competitor insights.Experience in premium brand promotion and event planning.Knowledge of international trade and local regulations (import/export, tax, compliance).Languages:Fluent in English, Cantonese and Mandarin.銷售經理-國際市場 關於公司我們的客戶是一家享譽國際的高端消費品公司,專注於頂級市場,致力於透過卓越的產品與品牌價值拓展其全球業務。我們現誠聘一位充滿熱情與經驗豐富的【國際市場銷售經理】,加入我們的香港團隊,推動國際市場中零售與分銷渠道的業務成功。 為何加入我們?
職位概述作為【國際市場銷售經理】,您將常駐香港,負責指定國際市場(包括日本、韓國、新加坡、馬來西亞、緬甸、法國、美國,不包括旅遊零售)的銷售成長、品牌推廣與客戶管理。您將與高端零售商、分銷商及重要客戶合作,提升市場佔有率、開拓新商機,並鞏固品牌在各市場的高端定位。 主要職責市場開發與通路管理
開發並管理國際市場(日本、韓國、新加坡、馬來西亞、緬甸、法國與美國)的零售與分銷渠道,協商合作夥伴關係,提升品牌曝光度與產品市佔率。銷售策略與目標管理
擬定並執行年度與季度銷售計劃,針對主要市場與重點通路(如高端百貨、精緻餐飲、電商)分配銷售目標,追蹤進度並即時調整策略以確保達標。高端客戶關係經營
建立並維護與高價值客戶(高端零售商、全球分銷商、奢華酒店)的長期合作關係,確保產品於核心通路的最佳陳列與推廣效益。合約談判與價格/促銷策略
主導與經銷商、零售商的合作協議與價格談判,規劃符合品牌高端定位的促銷活動與價格策略,確保市場競爭力與獲利能力。精品與餐旅通路推廣
與高端百貨、精品專賣店、奢華酒店及高級餐廳合作,爭取產品於核心陳列與酒單曝光,並策劃專屬活動以強化品牌形象與消費體驗。電子商務與私人通路開發
與知名電商平台合作推動數據導向的行銷活動,拓展高端消費族群;同時發展高端俱樂部與企業通路,推廣作為高級贈禮或私人活動專用商品。品牌推廣與行銷執行
組織品牌行銷活動,傳遞品牌核心價值,確保產品陳列與推廣符合高端市場之標準與消費者期望。市場分析與策略建議
定期收集並分析市場趨勢、競爭者動態與消費者偏好,撰寫市場洞察報告,支援整體行銷與業務決策。跨部門協作與法規合規
與行銷、物流、財務等部門協同作業,策劃市場專屬活動與供應計畫,並確保作業流程符合各地進出口、稅務與營運法規,降低風險。 任職資格學歷
經驗
技能
語言能力
Type: PermanentCategory: Retail/Consumer Goods – No Selection RequiredReference ID: 111-20250620-KKDate Posted: 18/06/2025Powered byFollow Us© ManpowerGroup Greater China Limited
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Employment Agency Licence No. 75143 Manpower Services (Hong Kong) Limited. | Employment Agency Licence No. 73960 Experis. | Employment Agency Licence No. 75329 NursePower
Expected salary: HKD50000 – 80000 per month
Location: Causeway Bay, Hong Kong
Job date: Fri, 20 Jun 2025 05:51:19 GMT
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