Performance Marketing Manager (f/x/m)

Job title: Performance Marketing Manager (f/x/m)

Company: Anyline GmbH


Job description: Your missionAre you a strategic thinker with a passion for performance marketing and a proven track record in managing global PPC campaigns? We are looking for a Performance Marketing Manager to join our team and take ownership of our paid acquisition channels. In this role, you will leverage your expertise in paid search platforms, bid management, and data-driven decision making to drive customer acquisition. If you have strong knowledge of paid search platforms, a performance-driven mindset, and the ability to connect with diverse stakeholders, we want to hear from you.What you will do:

• Develop, execute, and optimize PPC strategies to meet business objectives across Google, Bing and LinkedIn covering mainly all EU and USA markets
• Conduct comprehensive keyword research and selection for global pay-per-click campaigns
• Identify areas of improvement including keyword development, bid management, ad copy optimization, ad extensions, targeting, landing page optimization, etc.
• Manage budget allocation and bidding strategies to ensure efficient spend and high ROI
• Drive channel forecasting and budgeting to meet growth targets
• Manage vendors/agencies to launch and optimize paid media campaigns
• Collaborate with the internal marketing teams to ensure brand-aligned messaging, improve lead quality, and drive user acquisition, conversion, and awareness
• Develop and manage an email marketing strategy to nurture leads effectively

Your profile

• At least 3 years of PPC experience managing global campaigns
• Strong knowledge of paid search and ads platforms as well as tracking (Google Ads, Bing Ads, Google Analytics, Google Tag Manager…)
• Possesses clear domain expertise in the paid search space, having directly managed high-budget, multinational campaigns with a focus on data-driven decision making
• Performance driven, able to understand, analyze, report, and optimize on ROAS (results-driven approach)
• Ability to deliver clear, concise, and reliable reporting on all activities to key stakeholders
• Self-starter who takes ownership of the assigned channels and is willing to go above and beyond
• Track record of consistently delivering excellent results in a fast-paced environment

Nice to have:

• Prior B2B SaaS experience preferred
• Salesforce and SEO tools experience is a plus
• Basic design skills are a plus

Why us?

• People & Values: An autonomous company culture, where every employee can change the future! Work with a stellar team where you take over responsibilities from day one.
• Benefits: Sponsored lunch with the Anyline Ticket Restaurant Card.
• Health: A membership to Austria’s largest and most innovative health center.
• Social Impact & Volunteering: Each employee gets two complete workdays per year, which can be used to volunteer at any organization.
• Events & Feel-Good Initiatives: Numerous company events throughout the year – both onsite and remote! Of course we also have snacks, fresh fruit, great drinks and initiatives like “Healthy February” & our own smoothie bar.
• Learning & Knowledge: We offer time and resources to enable lifelong learning for each employee!
• Work-Life Dynamic: At Anyline we offer you the highest level of flexibility because we know that our lives do not neatly fall into a typical 9-5 schedule and that individuals are productive at different times of the day. Further, you can work remotely, work from the office, or have a workation. Everything to improvise and combine your private & professional life.
• Public Transport: Sponsored season ticket for the public transport in Austria.
• Great office @ Vienna: Hybrid set-up meeting rooms, good public transport connections & great lunch options! Bring your dog to the office – our second floor offers doggy beds and toys.
• Compensation: For this position, the monthly base salary we offer ranges between € 3.500,-/gross and € 4.200,-/gross. The salary is paid out 14x per year, including an all-in contract based on 38,5 hours/week. Your final salary will be in line with your qualifications and experience!

About usAnyline is a global technology leader in mobile data capture and AI-driven solutions, recognized for transforming industries with innovative, real-time data technologies. With over 100 employees across Austria, Germany, the USA, and India, we have established a global footprint and earned prestigious awards for our cutting-edge work.Our vision is to shape the future of mobile data capture and AI-powered insights. We empower businesses and individuals with technology that helps them make smarter decisions and unlock the full potential of their data. As we scale, we offer outstanding opportunities for forward-thinking talent to help us lead the way in technological innovation.At Anyline, we cultivate an inclusive and dynamic work environment where diversity fuels our success. We are committed to providing equal opportunities for individuals from all backgrounds, including diverse ethnicities, gender identities, sexual orientations, religious beliefs, socio-economic statuses, educational backgrounds, ages, and abilities.If you’re a visionary ready to make an impact on a global scale, we want you on our team. We actively encourage applicants with varied backgrounds to join Anyline, and help us shape the future of technology.

Expected salary:

Location: Wien

Job date: Fri, 21 Feb 2025 23:05:22 GMT

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