Marketing Specialist Snowboard EMEA

Job title: Marketing Specialist Snowboard EMEA

Company: Salomon


Job description: Company DescriptionAmer Sports is a sporting goods company with internationally recognized brands including Salomon, Arc’teryx, Peak Performance, Atomic and Wilson.“The Mountain Sport Company”, Salomon was born in 1947 in the heart of the French Alps and the birthplace of modern alpinism. Salomon’s commitment to innovative design and passion for mountain sports created a vast range of revolutionary new concepts in bindings, boots, skis and apparel for both Alpine and Nordic skiing and brought innovative solutions to footwear, apparel and equipment for snowboarding, adventure racing, mountaineering, hiking, trail running, and many other sports.Through performance driven design, Salomon delivers innovation and progression to mountain sports; converting new ideas into action and expanding the limits of possibility. Salomon’s heritage, culture, and commitment are tied together by one simple concept: the world’s leading mountain people creating the world’s leading mountain products. Salomon is responsibly committed towards the outdoor through its sustainable program. Diversity is one of Salomon’s five values, therefore we are committed to creating an inclusive environment for all.Salomon is headquartered in Annecy, France.Job DescriptionJoin Salomon as the Marketing Specialist Snowboard EMEA. This dynamic role places you at the heart of Salomon’s snowboard marketing efforts, where you will connect with key influencers, execute impactful events, and amplify the brand’s visibility across the EMEA region. Your mission is to foster a deep connection with the snowboarding community, strengthen Salomon’s presence, and drive meaningful consumer and trade activations.Key Responsibilities:Brand Representation and Community Engagement

• Act as the face of Salomon Snowboard Marketing, building relationships with influencers, partners, federations, and sports authorities.
• Plan and execute key events, demos, and promotional activities.
• Maintain strong connections with local stakeholders to ensure successful campaign implementation.
• Develop and manage media relationships, overseeing media plans, PR efforts, and product placements.

Sport Epicenter Activation

• Lead resort-focused activations, including consumer-facing and trade events, community activities, and demos.
• Support local marketing teams with strategies to maximize visibility and impact in key resorts.
• Secure sponsorships to elevate community events and programs.

Trade Marketing

• Develop and execute the snowboard specialty trade marketing program, covering seasonal campaigns, digital/social initiatives, and on-field activations.
• Organize trade events such as sell-in meetings, product launches, and dealer activations.

Snowboard Marketing Interface

• Provide feedback to HQ as part of the I2C process and ensure the quality of marketing tools delivered by HQ.
• Analyze influencer marketing KPIs to measure impact and adapt strategies.

QualificationsQualifications & Skills:

• Education: Degree in Marketing or a related field preferred.
• Experience: 5+ years in the sports marketing community (ideally snowboard), with a strong background in consumer engagement and event management.
• Technical Skills: Proficiency in Microsoft Office, especially PowerPoint.
• Languages: Full proficiency in English and German language.
• Sports Expertise: Passionate snowboarder with strong ties to the snowboarding community.

Personal Attributes:

• Strong project management and organizational skills.
• Excellent communication and negotiation abilities.
• Ability to adapt and align with legal and local regulations.
• Entrepreneurial mindset with creativity and innovation at the core.
• Team player with a commitment to integrity and trust.

Additional InformationPermanent Contract, Full TimeJob based either in Innsbruck, Salzburg, or Garching.Additionally, feel free to include a note with your application to highlight your knowledge of winter sports (snowboard maybe ?).This is your chance to lead and innovate in a dynamic, globally-connected environment where your expertise will shape the future of marketing in the EMEA region. Ready to make an impact? Apply today!

Expected salary:

Location: Innsbruck, Tirol

Job date: Sat, 14 Dec 2024 23:15:09 GMT

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