Manager, Creative and Brand

Job title: Manager, Creative and Brand

Company: University of Ottawa


Job description: Follow us onJob Type: EmployeeDuration in Months (for fixed-term jobs): N/AJob Family: Communications and Advisory Services# of Open Positions: 1Faculty/Service – Department: Off. of VP Ext. Rel. – Marketing & Brand StrategyCampus: Main CampusUnion Affiliation: N/ADate Posted: octobre 31, 2024Applications must be received BEFORE: novembre 22, 2024Hours per week: 35Salary Grade: Non-Union Grade NM1Salary Range: $102 322,00 – $126 992,00Position purpose:
Supports and elevates the development of a creative vision for the University and manages its execution. Translates marketing and communication strategies into creative concepts and projects that enhance the visibility of the University and promote the uOttawa brand. Provides creative stewardship, training, and support to key stakeholders across the University to ensure the delivery of inspiring and impactful brand experiences across touchpoints, including web, print and digital marketing. Oversees the development, implementation and management of the brand’s guidelines and assets. Organizes and evaluates creative operations to ensure efficient and effective project delivery.In this role, you will:

• Creative direction and managing the University’s visual identity: Acts as the primary creative director for the brand. From ideation to execution, leads a range of creative activities such as brainstorming, pitching ideas to colleagues and clients, and reviewing work to generate high-impact outcomes. Remains deeply involved throughout all phases of creative development, guiding a team of graphic designers, photographers, videographers and coordinators (and at times, external experts) to ensure alignment with its long-term creative vision. Fosters creativity while also safeguarding the integrity of the University’s visual identity and brand standards to ensure that every project reflects the institution’s values and its strategic goals.
• Strategic project planning and management: Ensures the successful execution of creative and marketing projects in alignment with the University’s strategic objectives. Plans and collaborates with internal clients to establish project priorities. Develops comprehensive plans and defines appropriate project management mechanisms. Oversees all aspects of project delivery, including timelines, resources and objectives, and monitors performance throughout the process. Ensures that any necessary adjustments are made to keep projects on track and that all creative outputs reflect the University’s mission, values and long-term vision.
• Operations management: Directs production of branded content and its dissemination through uOttawa-owned channels, such as campus-level signage (e.g., gateways, tri-towers, building banners, etc.), campus TV screens, Rotunda installations, social media, etc. aimed at increasing the sense of pride and belonging among University personnel and students. Advises on the development and execution of marketing and advertising strategies involved in domestic and international recruitment and in research promotion. Provides expert strategic advice on marketing and advertising initiatives to senior management, faculties and services. Advises on advertising plans for faculties and services, and coordinates ad buys.
• Liaison: Represents the Office of Communications and Public Affairs in operational-level committees. Leads working groups and regularly acts as a resource person or delegate for the director, marketing and brand. Fully supports and guides brand and marketing requirements by liaising with senior management within the Office of Communications and Public Affairs. Liaises with other University marketing professionals to provide the creative direction and brand requirements needed to develop University-wide branded content and advertising products.
• Human resources management: Recruits, mentors, trains, develops, manages and evaluates staff to ensure that these resources are capable and engaged. Oversees the work by defining project scope with clients, prioritizing, facilitating and tracking project status, identifying and solving problems and issues, allocating appropriate resources, and ensuring that projects are completed on schedule, on budget and at the highest levels of quality.

Essential Qualifications:

• Bachelor’s degree from a recognized university in design and marketing or an acceptable equivalent combination of education and experience
• A minimum of five (5) years of progressive experience in creative direction, marketing and/or advertising including work as a leader in the field
• Proven capabilities in conceptualizing and driving creative projects from ideation through to execution, ensuring alignment with brand vision and strategic goals
• Proven management experience: work in an educational institution considered an asset
• Proven skill in managing human and financial resources, and ability to resolve conflicts
• Proven ability to build partnerships and/or collaborative working relationships with a wide variety on internal and external stakeholders
• Strong creative vision and proven ability to translate communication strategies into compelling creative concepts and work
• Sound judgment, initiative, creativity, flexibility, tact and diplomacy, as well as experience in dealing with conflict situations and sensitive issues that reflect on corporate image
• Proven leadership abilities and excellent interpersonal skills
• Proven ability to manage complex projects simultaneously to completion
• Must be able to meet deadlines and prioritize tasks and responsibilities
• Superior verbal and written communication skills in both official languages
• Ability to work flexible hours, including evenings and weekends

#Li-Mp1Key Competencies at uOttawa:
Here are the required competencies for all or our employees at uOttawa:Planning: Organize in time a series of actions or events in order to realize an objective or a project. Plan and organize own work and priorities in regular daily activities.
Initiative: Demonstrate creativity and initiative to suggest improvements and encourage positive results. Is proactive and self-starting. Show availability and willingness to go above and beyond whenever it is possible.
Client Service Orientation: Help or serve others to meet their needs. This implies anticipating and identifying the needs of internal and external clients and finding solutions on how to meet them.
Teamwork and Cooperation: Cooperate and work well with other members of the team to reach common goal(s). Accept and give constructive feedback. Able to adjust own behaviour to reach the goals of the team.The University of Ottawa embraces diversity and inclusion in the workplace. We are passionate about our people and committed to employment equity. We foster a culture of respect, teamwork and inclusion, where collaboration, innovation, and creativity fuel our quest for research and teaching excellence. While all qualified persons are invited to apply, we welcome applications from qualified Indigenous persons, racialized persons, persons with disabilities, women and LGBTQIA2S+ persons. The University is committed to creating and maintaining an accessible, barrier-free work environment. The University is also committed to working with applicants with disabilities requesting accommodation during the recruitment, assessment and selection processes. Applicants with disabilities may contact hrtalentmanagement@uottawa.ca to communicate the accommodation need. All qualified candidates are encouraged to apply; however, Canadians and permanent residents will be given priority.Note: if this is a union position: The hiring process will be governed by the current collective agreement related to the union affiliation noted above; you can click to find out more.If this is a front-line position with responsibilities to interact with students, selected candidates must be rated at the Low Advanced proficiency level or higher for both oral comprehension and reading comprehension in their second official language. The rating is determined by a proficiency test designed by the Official Languages and Bilingualism Institute.Prior to May 1, 2022, the University required all students, faculty, staff, and visitors (including contractors) to be fully vaccinated against Covid-19 as defined in Policy 129 – Covid-19 Vaccination. This policy was suspended effective May 1, 2022 but may be reinstated at any point in the future depending on public health guidelines and the recommendations of experts.

Expected salary: $102322 – 126992 per year

Location: Canada

Job date: Sat, 02 Nov 2024 02:53:31 GMT

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