Identify the key marketing activities and assign responsibilities to marketing team members.
Design and develop corporate marketing plan.
Assign third party agencies and manage the agreed deliverables.
Ensure proper representation of brand in the market.
Identify the effective medium for brand and projects brands.
Ensure proper protection of brand.
Develop and manage branding agreements with partners.
Develop and lead the implementation of the annual marketing plan and budget based on the planned developments and sales strategy
Develop and ensure consistent implementation of branding guidelines that strengthen market positioning
Lead/oversee market research and competitor analysis to guide marketing efforts that give a competitive edge
Maintain a comprehensive and up to date CRM database to support the Sales team in analysing customer profiles/segments
Oversee marketing campaigns and event planning that enables new customer engagement and retention of old customers
Optimise the use of digital and social media platforms to promote brand with a wider audience
Oversee the management of any corporate communication/marketing messages that are delivered through internal or external channels to ensure accuracy and alignment to corporate guidelines
Monitor and report on the effectiveness of the marketing activities and plans on a periodic basis
Oversee preparation and management of all marketing related documentation for ease of reference and retrieval
Set and communicate performance expectations to team members and provide coaching to the team to address development areas that will enhance individual and team performance
Requirements
Bachelor’s degree in Marketing, PR or any relevant discipline
Minimum of 15 years of relevant experience
Successful record in developing and managing brands.
Successful record in managing marketing team / department.
Experienced in preparing marketing budgets.
Expected salary:
Location: Muscat
Job date: Sat, 18 Jan 2025 03:23:09 GMT
To help us track our recruitment effort, please indicate in your email/cover letter where (jobsnear.pro) you saw this job posting.Thanks&Good Luck