CRM Manager, Database and Automation

Job title: CRM Manager, Database and Automation

Company: Demant


Job description: WHO IS AUDIKA#LI-HYBRID #LI-AL1 #audika_AustraliaAudika is part of Demant, a world-leading hearing healthcare group that offers solutions and services to help people with hearing loss. Worldwide the group employs more than 22,000 staff in more than 30 countries and distributes hearing healthcare and intelligent audio solutions to people in more than 130 countries.In Australia, Audika has over 300 clinics who provide hearing services to our valued clients. We strive to put hearing care on the health care agenda and to improve the quality of life of people living with hearing loss.The Role:As a CRM Manager with a focus on Database and Automation, you will oversee the planning, execution, and optimisation of customer retention and continuity campaigns at Audika. This role involves leveraging database segmentation and automation tools to design efficient customer journeys, optimise campaign performance, and drive engagement through targeted, automated workflows.Responsibilities:

• Achieve CRM financial goals, supporting reforecasting and budgets.
• Develop and optimize CRM strategies to exceed revenue targets.
• Use Microsoft CRM to improve campaign automation and processes.
• Manage retention campaigns from planning to results analysis.
• Provide data insights to enhance automation and decision-making.
• Work with the Contact Centre to boost channel performance and reduce costs.
• Collaborate across teams to improve retention and database segmentation.

About you:

• Expertise in Direct Marketing, Lead Generation, and CRM activation with skills in consumer journeys and database segmentation.
• Strong communication, analytical abilities, and knowledge of marketing automation and CRM systems.
• 4+ years of CRM campaign experience with success in direct response marketing and multi-channel strategies.
• Preferred experience in Retail, Insurance, Financial Services, or Healthcare marketing.

What’s in it for you:

• Permanent full-time with hybrid work (3 office, 2 home).
• Competitive pay + super + rewards program.
• Online wellbeing resources and EAP.
• Novated leasing, birthday/Christmas gifts.

Our Values:Audika is proud to have a diverse and inclusive culture that acknowledges and respects our employees.We are a team of professionals who bring the importance of sound to life and connect our clients through our hearing products.We believe that it all starts from our employees, who make this happen. We are led by our values, which shape a supportive and encouraging culture where everyone can thrive and succeed.We create trust! We are Team-players! We create innovative solutions! We apply a can-do attitude in everything we do.About Audika GroupThe Audika Group is the hearing care division of Demant and we are one of the world’s leading hearing care retailers with more than 3,500 clinics in 25 markets. If you join our team, you are guaranteed an inspiring and motivating working environment in a highly international environment. You will work with a variety of different countries, cultures and perspectives, in close collaboration with amazing and committed colleagues.

Expected salary:

Location: Macquarie Park, NSW

Job date: Sat, 11 Jan 2025 00:43:01 GMT

To help us track our recruitment effort, please indicate in your email/cover letter where (jobsnear.pro) you saw this job posting.Thanks&Good Luck