CRM Analyst (Data Analysis)

Job title: CRM Analyst (Data Analysis)

Company: AS Watson Retail (HK) Limited


Job description: AS Watson Group, the world’s largest international health and beauty retailer, is operating over 16,800 stores under 12 retail brands in 30 markets, with over 130,000 employees worldwide. For the fiscal year 2023, AS Watson Group recorded revenue of US$23 billion. Every year, we are serving over 5.5 billion shoppers via our O+O (Offline plus Online) technology-enabled platforms.Together with our 12 retail brands including Watsons, Kruidvat, Trekpleister, Superdrug, Savers, Rossmann, Drogas, ICI PARIS XL, The Perfume Shop, PARKnSHOP, FORTRESS and Watson’s Wine, we set O+O (Offline Plus Online) as the new standard for retail. O+O is more about creating an integrated offline and online experience to better serve customers’ needs through digital transformation, that enables them to shop across any channel, anytime, anywhere. Every day, we work towards a clear purpose: To put a Smile on our customers’ faces today and tomorrow.Our success depends on our people staying ahead of the game. We believe that our attitude to teamwork and our encouragement for your personal growth comes shining through everything we do. We also know that our success as an employer isn’t just about influencing you on why you should join our business. It’s about asking you to imagine where it could take you.Come and join a Winning TeamBe remarkable. Be yourself.Why Should You Join Us?At ASW, we believe in our people, in teamwork and the importance of your personal growth. If you are looking for the opportunity to join our award-winning international family with over 16,800 stores across 30 markets in Asia and Europe, the ASW family welcomes you…You can enjoy :

• Conveniently located in Whampoa, less than 5 min. walk from MTR
• Cozy office with contemporary design
• Comprehensive Medical and Life insurance coverage, including your spouse and children

Role Purpose:This position will report to the Senior CRM Manager and support the development of CRM-related insights, including dashboard visualization and segmentation. Additionally, it will provide customer insights and implications from CRM analysis to drive further business development.A typical day in this Role:

• Work collaboratively with different departments and across business units in Asia to understand business needs and provide analytics solution
• Support in Dashboard development including requirement collection, data model & dashboard design
• Assist in building analytical model including store/customer segmentation
• Manage timely KPI reporting to understand ASW Group and individual BUs’ CRM performance
• Ensure a smooth BU KPI reporting cycle and consistent KPI definition across the Group
• Work closely with IT department for data issue & script automation

This job is a good fit for You if:

• You are a PROBLEM SOLVER. You make decisions based on evidence-based opinions.
• You are a BIG PICTURE THINKER. You are a big fan of brainstorming and collaborative idea generation. You stay up to date on trends and are always open to new possibilities.
• You are a COLLABORATOR. You explore outside resources and develop contacts that may be helpful to the team. You are high energy and outgoing.

Success will depend on:

• Degree in Business, Statistics, Computer Science, Data Science or related disciplines
• Experienced in data analytics, preferably in retailing/FMCG
• Strong analytical skills and attention to detail
• Proficient in Oracle, MySQL or MS SQL Server
• Proven experience in Tableau/PowerBI
• Knowledge of R/Python will be an advantage
• Fluent in both written and spoken English and Chinese
• Strong business and marketing acumen

What is holding you back?Don’t miss out on this great chance to shape Your life!Apply now!Interested parties, please send your resume with current and expected salary package to our Company’s email.We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application for relevant/ similar posts within the AS Watson Group.

Expected salary:

Location: Hung Hom, Hong Kong

Job date: Sun, 09 Mar 2025 08:50:06 GMT

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