Job description: Job Description :Objectives of this role
Lead and review the work of the creative teams for all web, print, and digital Corporate communication and marketing collaterals.
Spearhead and manage content strategy for both small and large projects, harnessing brand design, copy, art, and digital technology
Collaborate with the marketing and Corporate communication units in developing communication plans, analyzing results, and identifying opportunities
Develop internal campaigns that translate objectives across business units into clear and motivating creative strategies
Analyze brand tracking, market trends, consumer needs, and the competitor landscape
Meet budget requirements by forecasting and managing expenses
Responsibilities
Supervise the graphic designers, copywriters, photographers/videographers, in the strategic development of messaging and deliverables
Prioritize work and resources across engagements, based on short- and long-term needs, and develop schedules by collaborating with designers, copywriters, and production artists
Conduct brainstorming sessions with creative team, maintaining strategic thinking to develop innovative and actionable initiatives in a fiscally responsible manner
Review and approve art and copy developed by the team, ensuring that deliverables address Corporate communication and marketing goals and challenges effectively
Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for sophisticated audiences
Oversee the presentation of final concepts, and obtain approvals for deliverables
Requirements
Ten years of relevant experience, with seven or more years as a creative director in an agency or corporate setting
Experience in creating marketing/advertising campaigns — from developing the vision and messaging platform to overseeing production on time and within budget
Experience in creating integrated content across all marketing channels: digital, social media, paid media, mobile, offline, and print
Proven ability to develop successful concepts
Proficiency in leading a team of diverse, talented creatives
Strong creative vision, with an eye on business objectives
Preferred skills and qualifications
Bachelor’s degree (or equivalent) in marketing or business
Experience as a copywriter, graphic designer, or production artist
Experience in project management, with a focus on creative direction
Expected salary:
Location: Muscat
Job date: Fri, 21 Feb 2025 06:57:04 GMT
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