Participate in local marketing strategy preparation and execution plans for dedicated portfolio incl. market, brand shares and financial forecast
Implement agreed strategy, recommend the changes if needed
In cooperation with other team members – propose and develop activities, communication and materials to have strong brand plans in place with the objective of driving brand penetration
Own and manage marketing budget, recommend changes if required
Contribute to global innovation strategy deployment – evaluate market potential, prepare local strategies and business cases for future launches of new product categories
Review global initiatives and materials for their potential in local market
Candidate profile:
Education: master degree in economics or marketing or social science or life science
Experience in brand marketing in Consumer Healthcare (ideally – VMS, OTC or dermo cosmetics are also welcomed) – both in strategy preparation, new product launches as well as activation of current portfolio from media and trade perspective
Strategic thinking and ability to translate it into market activation
Data orientation and commercial acumen
Initiative and can-do mindset
Collaborative attitude and interpersonal skills
High competency of dealing with ambiguity and changing environment
Fluent in Czech language, advanced knowledge of English
Working knowledge of MS Office (PowerPoint, Excel)
Experience in managing others as Line Manager or Project Manager
Nice to have:
Experience in working with Healthcare Professionals (GPs and pharmacists)
Experience in working in international organization
What we offer:
Work with values – improving the quality of life of consumers
Exciting assignments in a growing category
Opportunity to work with high quality global brands that are now expanded in Europe
Multicultural environment of international company
High level of empowerment and space for initiative
Supportive and cooperative team
Numerous development paths within the organization
Wide package of internal trainings and benefits
Main responsibilities:
Monitor market dynamics and insights
Participate in local marketing strategy preparation and execution plans for dedicated portfolio incl. market, brand shares and financial forecast
Implement agreed strategy, recommend the changes if needed
In cooperation with other team members – propose and develop activities, communication and materials to have strong brand plans in place with the objective of driving brand penetration
Own and manage marketing budget, recommend changes if required
Contribute to global innovation strategy deployment – evaluate market potential, prepare local strategies and business cases for future launches of new product categories
Review global initiatives and materials for their potential in local market
Candidate profile:
Education: master degree in economics or marketing or social science or life science
Experience in brand marketing in Consumer Healthcare (ideally – VMS, OTC or dermo cosmetics are also welcomed) – both in strategy preparation, new product launches as well as activation of current portfolio from media and trade perspective
Strategic thinking and ability to translate it into market activation
Data orientation and commercial acumen
Initiative and can-do mindset
Collaborative attitude and interpersonal skills
High competency of dealing with ambiguity and changing environment
Fluent in Czech language, advanced knowledge of English
Working knowledge of MS Office (PowerPoint, Excel)
Experience in managing others as Line Manager or Project Manager
Nice to have:
Experience in working with Healthcare Professionals (GPs and pharmacists)
Experience in working in international organization
What we offer:
Work with values – improving the quality of life of consumers
Exciting assignments in a growing category
Opportunity to work with high quality global brands that are now expanded in Europe
Multicultural environment of international company
High level of empowerment and space for initiative
Supportive and cooperative team
Numerous development paths within the organization
Wide package of internal trainings and benefits
Praha, CZPraha, CZ
Expected salary:
Location: Praha
Job date: Sun, 02 Feb 2025 04:23:16 GMT
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