Brand Manager Nestlé Health Science
Nestlé
Job title: Brand Manager Nestlé Health Science
Company: Nestlé
Job description: Main responsibilities:
- Monitor market dynamics and insights
- Participate in local marketing strategy preparation and execution plans for dedicated portfolio incl. market, brand shares and financial forecast
- Implement agreed strategy, recommend the changes if needed
- In cooperation with other team members – propose and develop activities, communication and materials to have strong brand plans in place with the objective of driving brand penetration
- Own and manage marketing budget, recommend changes if required
- Contribute to global innovation strategy deployment – evaluate market potential, prepare local strategies and business cases for future launches of new product categories
- Review global initiatives and materials for their potential in local market
Candidate profile:
- Education: master degree in economics or marketing or social science or life science
- Experience in brand marketing in Consumer Healthcare (ideally – VMS, OTC or dermo cosmetics are also welcomed) – both in strategy preparation, new product launches as well as activation of current portfolio from media and trade perspective
- Strategic thinking and ability to translate it into market activation
- Data orientation and commercial acumen
- Initiative and can-do mindset
- Collaborative attitude and interpersonal skills
- High competency of dealing with ambiguity and changing environment
- Fluent in Czech language, advanced knowledge of English
- Working knowledge of MS Office (PowerPoint, Excel)
- Experience in managing others as Line Manager or Project Manager
Nice to have:
- Experience in working with Healthcare Professionals (GPs and pharmacists)
- Experience in working in international organization
What we offer:
- Work with values – improving the quality of life of consumers
- Exciting assignments in a growing category
- Opportunity to work with high quality global brands that are now expanded in Europe
- Multicultural environment of international company
- High level of empowerment and space for initiative
- Supportive and cooperative team
- Numerous development paths within the organization
- Wide package of internal trainings and benefits
Main responsibilities:
- Monitor market dynamics and insights
- Participate in local marketing strategy preparation and execution plans for dedicated portfolio incl. market, brand shares and financial forecast
- Implement agreed strategy, recommend the changes if needed
- In cooperation with other team members – propose and develop activities, communication and materials to have strong brand plans in place with the objective of driving brand penetration
- Own and manage marketing budget, recommend changes if required
- Contribute to global innovation strategy deployment – evaluate market potential, prepare local strategies and business cases for future launches of new product categories
- Review global initiatives and materials for their potential in local market
Candidate profile:
- Education: master degree in economics or marketing or social science or life science
- Experience in brand marketing in Consumer Healthcare (ideally – VMS, OTC or dermo cosmetics are also welcomed) – both in strategy preparation, new product launches as well as activation of current portfolio from media and trade perspective
- Strategic thinking and ability to translate it into market activation
- Data orientation and commercial acumen
- Initiative and can-do mindset
- Collaborative attitude and interpersonal skills
- High competency of dealing with ambiguity and changing environment
- Fluent in Czech language, advanced knowledge of English
- Working knowledge of MS Office (PowerPoint, Excel)
- Experience in managing others as Line Manager or Project Manager
Nice to have:
- Experience in working with Healthcare Professionals (GPs and pharmacists)
- Experience in working in international organization
What we offer:
- Work with values – improving the quality of life of consumers
- Exciting assignments in a growing category
- Opportunity to work with high quality global brands that are now expanded in Europe
- Multicultural environment of international company
- High level of empowerment and space for initiative
- Supportive and cooperative team
- Numerous development paths within the organization
- Wide package of internal trainings and benefits
Praha, CZPraha, CZ
Expected salary:
Location: Praha
Job date: Sun, 02 Feb 2025 04:23:16 GMT
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